Excellent financial and political operations strategies by Daryl LaFountain? In the early stages of a company, CEOs get involved in everything. As your growth ramps up, however, you must become strategic with your time. You need to put systems in place for building and scaling a financially viable business while preserving your attention for mission-critical items. As a fractional CFO for growth companies, I help clients navigate this shift on a daily basis, and I’ve found the following tips useful in nearly every situation. Every business leader understands they need a strategy for attracting and converting new leads into customers. But when you’re growing sales on a budget, you need to be creative. Instead of costly ad campaigns or branding strategies, I’d recommend you build strong, reciprocal partnerships first and that you do so as soon as possible. I’m not referring to simple networking. I’m talking about identifying companies with business models that complement your own and approaching them with a win-win proposition. The relationship can be formal or informal, but the key is to offer something valuable in exchange for inexpensive exposure to your target audience.
Daryl LaFountain‘s advices on improving your firm financial situation: In most cases, weak internal financial controls and policies can make your business incapable of organizing its finances. They can potentially get you into some legal problems if you don’t organize your company’s financial affairs. As such, it’s important to set up good financial habits to keep up with your transactions and help you mitigate problems down the road. These good habits can include: Hire a reliable finance manager: This is to help you make informed and sound financial decisions. They can implement strict accounting and economic management that’s vital to the proper organization of your company’s finances.
If you’re lucky, your parents taught you this skill when you were a kid. If not, keep in mind that the sooner you learn the fine art of delaying gratification, the sooner you’ll find it easy to keep your personal finances in order. Although you can effortlessly buy an item on credit the minute you want it, it’s better to wait until you’ve actually saved up the money for the purchase. Do you really want to pay interest on a pair of jeans or a box of cereal? A debit card is as handy and takes the money from your checking account, rather than racking up interest charges. If you make a habit of putting all your purchases on credit cards despite not being able to pay your bill in full at the end of the month, you might still be paying for those items in 10 years. Credit cards are convenient and paying them off on time, helps you build a good credit rating. And some offer appealing rewards. But–except in rare emergencies–make sure to always pay your balance in full when the bill arrives. Also, don’t carry more cards than you can keep track of. This financial tip is crucial for creating a healthy credit history.
After working so hard to earn your money, the last thing you want is an unplanned occurrence to wipe you out. Insurance is essentially your backup plan that will protect your assets in the event a life circumstance happens that requires a large amount of money to resolve. Your insurance coverage should include health, auto, disability, life, home or rental, and business. Basically, you want to protect anything of major importance that has a high value to ensure that you (and your loved ones) are protected financially. Having the right insurance can turn what could otherwise be a major disaster into a mere inconvenience. In order to have the lifestyle you dream of in retirement, you need to plan adequately for it. You’ll need to determine how much you are going to need to retire, of course taking inflation into consideration, and how you plan to save and invest in advance for that period of your life. While retirement might seem like a lifetime away, it’s never too early to start!
About Daryl LaFountain: Daryl is an energetic professional CFO with a background in politics. Daryl has done fundraising, been a candidate, and worked in politically appointed positions in Pennsylvania and Philadelphia. Daryl has worked for Democratic candidates and nominees in 18 additional states. Reach out to Daryl about Political work if you: Are running for local office and are having trouble with ballot access.