Call & form tracking services right now? Performance marketing is a lead generation strategy where advertisers only pay when a conversion event occurs. Performance marketing has been on the rise for years, replacing traditional advertising methods and growing to represent $6.8 billion of ad spend each year. Why? Performance marketing enables marketers to precisely target their ideal consumers, track their ad spend and only pay when a measurable action occurs. The bottom line: performance marketing drives a higher return on investment (ROI). Pay-per-call, a performance marketing method where advertisers pay a fixed price for qualified call-based leads, is a lucrative strategy for service-based businesses that need high-quality leads. In this guide, we will help you decide if pay-per-call is right for your business. We will introduce you to some basic principles, highlight key benefits, illustrate successful industries, and compare pay-per-call to other forms of performance marketing.
High Conversion Rate: And that’s an understatement. It would be fair to write “higher”, because the conversion rate of phone leads is higher than that of any other method. Recent researches show that phone calls convert significantly better than contact forms, outbound calls campaigns, e-mail newsletters and other platforms that are used for communication with customers. Not a Single Dollar Wasted! Let’s get back to the PPC campaign scenario and give Google AdWords and Bing Ads the well deserved credit for being honest. The better campaign performs and the higher its quality score gets, the less will the advertiser be charged per each click. Furthermore – should a PPC ad get attacked by spam bots, once the issue is detected – it will be examined by the search engine’s staff and the money will be returned.
What can I expect to do using Addsource? Know what bring in more business in your online / offline advertisement campaigns for every submission type (Calls & Messages). Drive internal business improvement & train your staff with call recordings and important metrics like average duration and connected rate. Track messages from emails & SMS and reply back instantly. How Publishers can generate profit with addsource platform? By utilizing Pay Per Call and Pay Per Lead publishers can generate revenue by monetizing phone calls and online traffic, on top the methods publishers are already using. With an option to partner and distribute leads everywhere. Find more info on pay per call platform.
The reason for that and why gurus do not talk about it is because until now doing pay per call & pay per lead was simply too hard. Tracking, monitoring & billing for each listing is a total time killer for a 1-man directory entrepreneur or even a corporation. So they prefer filling out their website with Adsense then handling the tracking & billing! I guarantee you, This 1 method can out-beat any other way of monetizing your local directories, and the reason for that is clear: Calls prices go from $10-$600 based on the vertical. The easiest marketing product to sell, No commitments or annual contract, customer pay’s only when the value is served. Retention and scaling are easy! Try to find a business that says No for more REAL customer calls!
With more conversion rates comes more profit. Pay per call advertising gives you the opportunity to produce more revenue because you have inbound callers who are actually interested in your product instead of clicking. Another benefit to consider that comes from higher conversions and higher revenue is a higher ROI. Your return of an investment will be exceedingly higher because you’re not paying for an unnecessary marketing specialist. You’re not paying for tech equipment, a fancy website, or for something dazzling. You are paying for qualified leads that come to you. You are paying for your business and phone number to be on people’s mobile search. It’s as simple as that. That’s why your return on investment is that much higher. Read additional details on https://www.addsource.com/.