Complete online business growth guides today with Carina Hatton

Reliable online business growth guides with Carina Hatton? Carina Hatton on marketing for ecommerce websites: In today’s competitive marketplace, you can’t afford to lose money anywhere within your business operations. To achieve success in your business, one should know how to sell what they already have. This episode will help you learn the most common sales problems that salespeople experience. Sell smarter so you can earn five figures a month! Social media can be a helpful tool for businesses, bringing advantages such as engaging with your audience and boosting your business. However, there can also be disadvantages. Join Carina with her guest Caitlin Durning to talk about how social media hurts an entrepreneur’s mental health. Find out WHAT the most important page on your website is, WHY you need it & HOW to create it even if you don’t like to write. This is a super important part of your website. When someone is shopping online, they lose that face-to-face connection, right? This is what you do instead. This is your “greeting” and “welcome” to your site’s visitors so they feel like they know you. I’ll give you more details in this day’s training.

Remember Google is all about what people see on mobile (i.e., its Mobile First Index). Poor user experience can be detrimental to SEO. Even with the Mobile First Index, the essentials are really what matter most for rankings: relevance, prominent use of keywords in page titles, headers, backlinks, and more. Check your site using the Google Mobile Friendly Test. Paying attention to your site’s core vitals and mobile experiences should be a priority in 2021. In October, Google announced that it can now index not only pages but also passages within the page. Picture a website page with 15 paragraphs. Before this change, the 14th paragraph likely had little value in the eyes of Google. After all, it’s a small part of the content and is near the bottom of the page. Maybe, at most, it helped define the overall point of the content on the page. And yet, that paragraph may be the answer to an often-searched question.

Are affordable SEO services important? Carina Hatton thinks yes, and here is why : What a typical cheap SEO package advertisement looks like. Found on Craigslist. This one promises #1 spot on Google in an hour! SEO is not a transparent process, therefore most unknowing business owners are too often fooled and taken advantage of by these types of cheap search engine optimization companies.Every small business owner is looking to save money, especially when it comes to marketing. Unfortunately, this may lead small business owners to seek the services of cheap SEO “experts”. While there are literally hundreds of shady firms that will quote you a very low price, while guaranteeing you first page results, it is wise to be careful and do some research before hiring them or even talking to them.

Local SEO has its own set of best practices. If not implemented in the right way, it will make things difficult and stops your site from performing well in search. For anyone wondering how local SEO differs from normal SEO, the former is all about building relevant signals around a specific location whereas the latter is the practice of getting higher SERP (search engine results pages) rankings for relevant keywords.

Carina Hatton about SEO for small business: While no one can be exactly sure how social media impacts local SEO (e.g., when someone shares your homepage it doesn’t count as a new backlink the same as does a specific website linking to your homepage), but there is a definite connection. The more engagement on social media, the better local SEO will appear. That’s why we call it “social signals” rather than backlinks or citations. Just like with backlinks, it is about more than just collecting a set amount of likes and follows.

Service like Google Assistant and Amazon Echo are making our lives easier. Today, you can search for things on the web with the help of voice assistants. It wouldn’t be wrong to say that the future is in voice-based searches. A report by Gartner reveals that by 2021, businesses that are redesigning their websites to provide voice and visual support are expected to increase digital commerce revenue by 30%. Read even more information at https://twitter.com/CarinaHatton.